I have to admit that when I read the copy for David DeWalt's (Pres. of EMC Software Group) presentation to Software 2006 (see Software Strategies in a Flat World), I was sure it was going to be a 30 minute advertisement for EMC. I was pleasantly surprised. While David does talk about EMC, he's using the company more as example of how the software business is changing in response to challenges like global outsourcing, multi-tenancy, and service appliances. I quite enjoyed it. If you're in the software business, it's worth listening to.