Podcast: Carmine Gallo on The Innovation Secrets of Steve Jobs


This week Scott and I sit down with Carmine Gallo about his new book The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success. We talked to him a year ago about his ideas on how Steve Job's gives great presentations. The conversation was a lot of fun. Here's the write-up from IT Conversations.

Apple's Steve Jobs has a reputation for innovation, particularly with Apple's company slogan of "Think Different". Carmine Gallo wrote a book that reviewed Jobs' presentation secrets and now details his innovation secrets. Gallo discusses his book, including the seven points of innovation followed by Steve Jobs. Gallo also talks about the thought process that led to this follow-up to his previous successful book.