Dion Hinchcliffe: The Future of Social Analytics
Dion Hinxchcliffe is speaking on the future of social analytics. Social analytics is the creation of typed signals by listening to social ecosystems, resulting in the ability to tap into collective intelligence as well as aggregate, mine, and predict outcomes. Observable works - transparency for people's work. Getting value from what's observable. Reminds me of Jon Udell's comments from early blogging days about narrating your work. Social is how we communicate today. As of last July, 850M using social systems vs 800M using email. Most companies are not here yet. I was speaking to Yammer folks at lunch. Kynetx
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Advanced Analytics in the Anonymized Data Space: Jeff Jonas
Jeff Jonas gave a great keynote this morning. (Here's a paper from IEEE Security and Privacy that explains some of this.) This afternoon he's adding context. Literally. Contexts allow seemingly unrelated records to become related. The idea is that two records get created in two different data stores, because of some common event, but the common event is unobservable to the organization and the perceptions around that event are not connected. When the organization queries these data sources to make a decision, the fact that these records are related might not be known. He calls this enterprise amnesia. The
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