Posts with keyword: sap

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Rivers of Information and Social Media

Tue Feb 7 09:25:00 2006

I just finished speaking at the Enterprise Software Summit on rivers of information. The idea basically comes down to the fact that blogs, RSS, and other Web 2.0 technology is changing the dominant metaphor we have for the 'Net from "place" to "flow." Jeff Nolan took some notes. Jeff's speaking now on how he uses social media at SAP to try to get SAP's message out. He mentions a study that indicates CEOs are among the least trusted spokespeople. This has interesting implications or the rise of the blogging CEO. Jeff says it's more important to get others blogging
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